FREE MASTERCLASS!

 2025 Trendspotting: 

Growth and Disruption in CPG Food & Beverage with SPINS

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2025 Trendspotting: 

Growth and Disruption in CPG Food & Beverage with SPINS

January 16 at 12 PM PST | 3 PM EST

Explore key growth trends and potential disruptions shaping the industry in 2025 with SPINS and Vdriven.

From emerging consumer preferences and product attributes to the evolving landscape of sales and marketing, SPINS experts will provide an early glimpse into the key success factors that will shape brands and retailers over the next years.

In this session, you will:

Discover how POS data insights can unlock opportunities for brand growth

Identify emerging attributes, labels, certifications, and ingredients trending across categories

Learn how data can help you uncover blind spots and refine your 2025 business strategies

Ask your questions in Q&A

        Our Speaker:                        Our Host:

Benji Fitts

 Benji is an experienced Manager in the CPG / SaaS Consulting and CPG Food and beverage worlds. He worked for retailers, brokers, and brands, both big and small. He has deep experience in marketing, project management, consulting, and data analytics.  

He loves leading teams and a good visualization paired with a compelling story.

Wade Yenny  

Wade Yenny has over two decades of experience in the retail grocery industry. He started at Buehler’s Fresh Foods in Wooster, Ohio, progressing to Sr. Director of Center Store before leaving in 2019. Wade then joined Rouses Markets in Schriever, Louisiana, as a Grocery Category Manager, later becoming Director of Non-Foods, HBA, GM & Confections. At Jimbo’s in San Diego, he served as Grocery Buyer and was promoted to Director of Grocery. Currently, Wade is the Senior Director of Brand Management & Business Development at VDriven Consulting & Venture Studio.

He also co-hosts the “CPG Vibes” weekly LinkedIn podcast with Alex Bayer, catering to the CPG/emerging brands community.