FREE MASTERCLASS!
Data-Driven Decision-Making:
Turning Insights into Growth
REGISTER NOW!
Data-Driven Decision-Making:
Turning Insights into Growth
February 20 at 12 PM PST | 3 PM EST
In today’s competitive CPG landscape, data is your superpower. But having access to data isn’t enough—you need to know how to interpret it, what actions to take, and how to use it to drive real growth.
This masterclass is designed to bridge the gap between raw numbers and strategic action, ensuring that every decision—from promotions to distribution—measurable, and profitable.
What You'll Learn:
Track & Optimize Performance
Implement a structured review process to improve retail success.
Use Key Metrics Effectively
Leverage velocity, ACV, TDP, and other data points for smarter decisions.
Run Profitable Promotions
Identify the best timing, measure impact, and avoid wasteful discounts.
Fix Distribution Gaps
Ensure your top SKUs are in the right stores and maximize shelf presence.
Our Speaker: Our Host:
Luke Abbott
Luke Abbott, Founder and CEO of Vdriven, is a serial entrepreneur, consultant and leading voice of innovation in the food industry. As the former President of Monterey Provisions, a national food distributor, he scaled the company’s revenue from $32 million to over $250 million while successfully launching three startups. Luke’s academic contributions as a Professor of Supply Chain at the University of San Diego equip the next generation of business leaders with practical insights and real-world experience.
Today, he leverages his deep expertise and industry connections to help emerging brands scale and dominate the retail market.
